The traditional donor pyramid. We find it presented at sessions and read about it on blogs. And it’s broken. It doesn’t work anymore. It forces organizations to focus on one thing…
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You would have to be living in a cave, or maybe Dagobah right now to not know that YODA is HOT right now. Like, light sabre HOT!First, just over a week ago, a spirited little fellow named @fundraisingyoda showed up on our twitter door step with his inspired and fun thoughts about fundraising…
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This is one of those blog posts where Jen says “You’re really going to post this?“. And I nod. Now, my goal is to be helpful. Take a look at your own direct mail pack and see how it compares. Do you see some similarities? If you aren’t sure about something you are considering or have designed..
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What is “good” writing? I’m sharing the 6 things that circle (and circle and circle) through my head each and every time I write, and edit, fundraising copy. “All fundraising copy should sound like someone talking.” – George Smith…
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I shudder when people call us consultants – the word has been dirtied by many of them. Excessive billings, talking down to, ignoring, egotism, over use of buzz words… I kind of dry heave when I hear about some relationships my colleagues have with their charitable clients. Bullying, lack of respect…
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Holy Beep!Successful projects rock. And while it does feel a bit like beeping our own horn, when we celebrate our success here at Agents of Good, it is all the more awesome because in our work, it also means that the world is a little bit of a better place…
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