Collaboration is at the heart of what we do, so we're happy to work together to find the perfect solution for your needs.
AOG Direct Response Individual Giving Programs & Campaigns
Starter Package: Designed for small nonprofits or first-time clients
Cost: $3,000 – $4,000 per appeal
Key Features:
Donor Strategy Assessment: A concise, free or low-cost evaluation to provide immediate, actionable insights.
Campaign Recommendation: Tailored suggestions for one direct mail or digital campaign.
Training Access: Admission to one AOG-hosted webinar or training session.
Additional Perk:
Free access to 2 curated episodes of the AOG Fundraising Series to jumpstart fundraising education.
2. Growth Package: Ideal for mid-sized organizations ready to deepen donor relationships
Cost: $13,000 – $17,000 per appeal
Key Features:
Comprehensive Engagement Strategy: A roadmap addressing acquisition, retention, and donor upgrades.
Campaign Development: Fully designed and executed campaigns covering direct mail and/or digital channels.
Training Access: Admission to two AOG-hosted webinars or training sessions.
Additional Perk:
Free access to 4 curated episodes of the AOG Fundraising Series to jumpstart fundraising education.
3. Leadership Package: Tailored for large nonprofits or foundations with complex needs
Cost: Starting at $25,000 per appeal
Key Features:
Full-Service Consulting: Strategic design and implementation for multi-channel campaigns, including legacy giving and monthly donor pipelines.
Annual Donor Retention Plan: With metrics tracking, ROI evaluations, and in-depth stewardship strategies.
Workshops & Training: Personalized sessions designed to build team alignment and upskill staff in advanced fundraising techniques.
Training & Thought Leadership: Quarterly webinars, access to AOG-exclusive resources, and quarterly strategy sessions.
Community Support: Access to asynchronous peer support and optional participation in AOG Live Audits (Spring 2025)
Custom Add-Ons (Available Across All Packages):
1. Podcast Series: Access all 10+ episodes of the AOG Fundraising Series for internal training (pricing and details TBD).
2. Specialty Campaigns: Design and execution of specialized campaigns - Gratitude Reports, Case for Support, Monthly Donor Conversions, Legacy Programs, Acquisition (for further discussion and costing available).
3. Specialized Coaching: Monthly coaching on mid-level, major, and legacy donor strategies ($1,500/month).
4. Data Analysis
5. Digital Package and Acquisition
6. Mystery Donor Analysis: Identify real-time opportunities for improvement by simulating direct mail donor journeys.
AOG Coaching & Audits
Do you need a strategic infusion or creative guidance for your fundraising program? Are you looking for a fresh perspective on how you can better communicate or fundraise to your donors and raise more money? Do you want a comprehensive and kind-hearted audit of a specific campaign or annual program? Our coaching and mentoring can help you solve the challenges—big or small—that you face every day. Every project is completely flexible and customized just for you. We got you! Cost: $4,000+
Book a FREE call to learn how coaching would work for you, click here!
AOG LEGACY FUNDRAISING
As David Love, the Godfather of Good, says: “We all want to live well, love well and leave well.” Your legacy program is about making sure the core values of your organization—those same values that live in the hearts of every one of your donors—endure forever. We help you identify and nurture legacy prospects and donors through dedicated campaigns and also help you sprinkle ‘legacy seeds’ throughout your fundraising program. We can help! Cost: $25,000+/-
Want to explore what this would look like? Book a call with us now!
CASE FOR SUPPORT
What if we told you there was a magic spell you could use to eliminate all the anxiety, procrastination and endless meetings involved in the development of your case for support? And that you can create a case that delights your donors, makes your team feel amazing, AND gets completed on time and on budget? This is possible, friends!
We work with a brilliant and simple 6-question framework that will bring #donorlove and inspiration to your case for support. We are deeply proud to be founding members of The Case Writers, a crew of successful writers, designers and strategists specializing in case work.
Donor Stewardship
Crucial to the rhythm and flow of an annual fundraising program is to strike the right balance between asking your donors,thanking your donors and reporting back on their impact. We will help you build effective and heartwarming donor stewardship programs, including all the special touchpoints and pieces you need to keep your incredible donors informed and engaged with your cause.
