Posts tagged #creative

The creative brief: Craft and send a direct mail pack to donors about our new capital campaign and inspire them to give to help us get closer to our goal. Easy peasy, right?

Except… sometimes (ie: almost all of the time), your capital campaign case for support isn’t targeted or designed for your average annual donors. The question becomes, how can you make it relevant and compelling for those donors too?

Case Study, Direct Mail, Fun, Graphic Design, John LeppYour NameJune 1, 2022#directmail, #busytown, #creativeComment

12 reflections and shares from ’21 - part 1

Could it be? A blog post?
Yes, tis the season for a bit of reflection and sharing of 12 things that have been occupying our brains through 2021. Has it been a bit crazy for you too?

Case Study, Direct Mail, Fun, Graphic Design, John Lepp, Social MediaYour NameNovember 16, 2021#directmail, #fundraising, #tiktok, #creative Comment

"Dale's" mail

We took some time to look through “Dale’s” mailbox. What did we find and what can we learn about the current state of direct mail? This post will look just at the outer envelope.

Direct Mail, Fun, Graphic Design, John LeppYour NameMarch 29, 2021#directmail, #design, #creative, #envelopes Comments

Your Agents of Good Report

#donorlove | Bequests | Branding | Case Study | Direct Mail | Fun | Graphic Design | Jen Love | John Lepp | Opinion | Social Media | Star Wars Fundraising | Top 10 | Writing

work / blog / speaking / services / company / contact