“It starts with a startled, sharp intake of breath. Wait for it… one… two… three… You feel a slow and creeping warmth from the back of your tongue to a point somewhere above your nostrils. Your eyebrows rise involuntarily… And before you know it, you have a tingly feeling all over…”
An appeal about Jerk Sauce? Correct – you can see the whole pack here if you are curious to know how you develop an emotional direct mail pack around Jerk Sauce. Maybe you can make your own!