Last week Jen and I had the pleasure of attending a one day workshop/conference called the “Extraordinary Donor Journey” in Toronto. The workshop brought together four amazing speakers to talk, all day, about creating loyal and loving donors. Our kind of stuff!
Stephen Pidgeon, Simone Joyaux, Guy Mallabone and Richard Radcliffe all took turns with their own mini sessions and we ended the day with a lively panel discussion to talk about any remaining questions or burning issues that popped up during the day.
I have realized in the last few years, I don’t take notes at conferences any more – notes that would die within the pages of my notebook – I tweet! The thing I love about tweeting from a conference is that it allows me to not only share my thoughts on the things that I hear but also to share the words and thoughts (for better or for worse) of the people who are speaking and sharing their knowledge. In a sense, my “notes” become public – which I can refer to after the fact and any of my followers can partake in the discussion – as they do.
Early in the morning, Jen, Ann Rosenfield and I decided to use the hash tag for the day #donorjourney. (As a side note, I was surprised that there were very few other tweets from the other cities for this traveling conference… #WTH?) You can read all of the tweets (and there were a lot from that day by clicking here) but here is a collection of my favourites as well as some additional thoughts.
Stephen Pidgeon started the day talking about donor communications.
From the get go, I was looking forward to Simone Joyaux speak. First off, because I haven’t ever heard her talk before but also because she refused to use powerpoint. She wanted to have a conversation with us – not talk at us. Amazing. Her discussion was around creating “extraordinary” experiences and moments for your donors. You do that right? Every day? 😉
After a brief lunch break, we got right back to it and rolled up our sleeves with Guy Mallabone who spoke quite a bit about the major gift experience.
To end the day with lots of jokes and energy, was Richard Radcliffe who was yakking about legacy fundraising.
Finally, to end the day was a great panel discussion.
When people ask me, “Why should I be on twitter?”, my answers are many. But for me, one of the greatest reasons is the ability to do this. I can follow along with any conference or event, in the world, as it happens AND play a role if I wish by listening and interacting. That’s amazing.