Camp Ooch, as it’s affectionately known, provides a camp experience for kids affected by cancer, not only at their camp in Muskoka, but also in pediatric oncology hospitals throughout Ontario. We were honoured to share Thalia’s incredible story (told by her dad, Theo) of how the “Magic of Ooch” has helped her: from her first days off being in isolation at SickKids, to climbing in the trees on the high ropes course at overnight camp.
Donors made Thalia’s amazing Ooch experience possible, and we asked them to make a gift to help other kids like Thalia be able to experience the Magic of Ooch. We also asked donors to directly participate in the Camp Ooch experience, by sending in a heartfelt message to share with campers. And donors responded! This was one of Camp Ooch’s most successful direct mail appeals in recent years.