The spirit of philanthropy

A special post by a Special Agent: Ann Rosenfield. Now that some of the hub-bub from the holiday fundraising period has passed, it’s easier to reflect back on how truly remarkable some giving is… I hope you enjoy this… John Opening the mail as a fundraiser is a window to a better world. “You don’t…

Ruh-Roh

From an email: “Jen, we need to have an opt out for our newsletter on the Fall Direct Mail Special Coupon. I think we need to include it in all of our mail coupons going forward.” As Scooby-Doo says, “ruh-roh”. Most organizations distinguish, even if it’s not completely deliberately, between a “renewal” message and a…